Phebe Schmidt

The Monthly

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Phebe Schmidt

With a background in stylised character-based photography that draws on the surrealism of glamour and consumption, Phebe moved into film direction bringing her eye for singular and fun imagery to the screen. Inspired by science fiction and a culture of online self-performance, Phebe has the rare ability to approach complex topics with a playful sense of humour and a cutting-edge sense of style. Her unique visual language has seen her work for esteemed national and international publications from Vogue to Vault Art magazine, direct music videos for hit singles, such as Banoffee’s ‘Cheeks’, and work as a production designer for campaigns such as Nike’s Play New (2021).